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Bachelor Degree in Digital Media

Official title

Academic year closed

fcri
  • Modality
    In-person
  • Languages
    Catalan, Spanish
  • Duration
    4 academic years
  • Credits
    240
  • Date
    1st year students: September 9 / 2nd, 3rd and 4th year students: September 12
  • Shifts
    Morning / Afternoon
  • Planning

    8 a.m. to 2 p.m. / 3 p.m. to 9 p.m.

  • Places
    40
  • Location

    Blanquerna-URL - Plaça Joan Coromines. 08001 Barcelona

  • Faculty

    School of Communication and International Relations

Who is it for?

We want to help you transform your talent in social networks and digital media into a successful career. This degree focuses on the study of digital tools and their relationship with communication.

The Bachelor Degree in Digital Media (Digital Media) prepares you to be the profile that companies need: one/a professional who has all the essential skills in social media, as well as: digital content production, web design, online advertising, data analysis, and related topics.

If you want to study the content of the Advertising, Journalism and Audiovisual degrees and want to grow your digital skills to turn them into the main professional tools, you have to know that this degree is designed for people like you!

Great scope for professional growth

The Bachelor Degree in Digital Media (Digital Media) offers specific academic content in the areas of digital marketing, analytics and post-production, big date, storytelling and streaming.

This reinforces the digital profile in a multimedia and cross-platform vision, incorporating new professional skills, with the creation and dissemination of content adaptable to all channels and platforms.

Digital marketing

Digital analytics and metrics

Editing and post-production

Big data

Storytelling

Streaming

If you choose the bachelor's degree in Digital Media at Blanquerna, you choose...

A guaranteed future career

  • Real experience in digital communication projects.
  • Specialization in the professional profiles of digital communication.
  • Interdisciplinary and multi-platform training in content creation and management.
  • Small group seminars with individualized tutoring.
  • Master classes with humanistic and interdisciplinary knowledge.
  • Expansive network of businesses and internships.
  • International dimension in continuous expansion.
  • Innovative facilities and state-of-the-art equipment.
  • Humanistic, rigorous and high-quality training (three semesters in common with the Communications degrees).
Biblioteca FCRI amb alumnes

Key data

89%

employment rate (School overall, AQU data)

1.500

agreements with companies

58

international university agreements

223

teaching staff

A unique methodology based on personalized learning

The Blanquerna methodology is based on seminars, a core element in achieving personalized and qualitative learning and holistic training that includes not only academic and professional competencies but also personal and human skills.

Master classes

With a focus on subjects with a theoretical component, master classes are taught by professionals and experts in a particular field, who offer guidance and support to their tutees in their particular disciplines, and build an ongoing academic and personal development relationship.

Seminars

Seminar tutors work 6 hours a week with a maximum of 12 students. This establishes a relationship of trust between tutor and tutee and allows the monitoring of each tutees' progress. These sessions also help students to see the connections between what they are studying and their future professional careers.

Internships

We have agreements with leading multinational companies in the country, as well as private companies, and internal and external communication, business, marketing and public relations departments. The School has an agreement with more than 1,200 companies.

Studies abroad

Studying abroad is a life-changing experience. We offer you the opportunity to take part in various exchange programs and internships abroad, as well as to participate in a variety of international cooperation programs.

FPCEE Entrada

Study for a double major

Study for two majors simultaneously, consecutively or following a track tailored to you

News

Academic information

biblio

Curriculum

The curriculum of the degree in Digital Media is made up of core, compulsory and elective subjects, internships and a final thesis during 8 semesters (4 years), from September to May. Within this plan, you will be able to choose the various electives courses according to the professional profile you want to specialize in.

Credits

FirstSecondThirdFourthTotal
Final degree project 12 12
Core curriculum 41 21 62
Internships 12 12
Compulsory 19 39 45 39 142
Optional 3 9 12
Total 60 60 60 60 240

SubjectCreditsAcademic type
First semester
English 1 3Core curriculum
Theory of Communication and Information 6Core curriculum
History of Contemporary Thought 6Core curriculum
Seminar I. Introduction to Communication 8Core curriculum
General Sociology 3Core curriculum
Language I. Catalan Language 3Core curriculum
Language II. Spanish Language 3Core curriculum
Second semester
English 2 3Core curriculum
Information Management 4Compulsory
Aesthetics 4Compulsory
Seminar 2. Narration 8Compulsory
Sociology of Communication 3Core curriculum
Language III. Text Types 3Core curriculum
Language and Techniques in Image and Sound 3Compulsory

SubjectCreditsAcademic type
Seventh semester
Seminar VII: Specialized Communication I 8Compulsory
Final Degree Project I 6Final degree project
Digital Marketing 3Compulsory
Conceptualisation in Advertising and Public Relations 3Compulsory
Fundamentals of Programming 4Compulsory
Elective courses II. Select one subject 3Optional
Psychology of Communication
International Trade and Finances
International Relations
Religious Journalism
Elective courses III. Select one subject 3Optional
Psychology of Communication
International Trade and Finances
International Relations
Religious Journalism
Eighth semester
Seminar VIII: Specialized Commuicaction II 8Compulsory
Final Degree Project II 6Final degree project
Big Data Applied to Digital Communication 3Compulsory
Product Design for Digital Platforms 4Compulsory
Digital Economy 3Compulsory
Digital Creativity 3Compulsory
Elective courses IV. Select one subject 3Optional
Cross-Cultural Communication
Communication, Culture and Spirituality
International Relations and Big Data
Digital Storytelling

We make it easy, so you can choose whatever you want to study

Course fees are paid in installments without any interest. At the time of enrollment, 50% of the total cost of the credits for which the student is enrolled must be paid*; the remaining 50% is split into nine monthly installments (from October to June) payable by direct debit.

The tuition fee / credit of degrees is regularized each academic year for all courses.

Tuition fee

Tuition fee per credit
€178,47
Total tuition fees for 2025-26
€10.708,20

Discounts for bachelor's degrees from Blanquerna-URL

Fundació Blanquerna discounts on the total number of credits the student enrolls per academic year:

  • Single payment of 100% of the total tuition fee: 2% discount.

In addition, the student can also enjoy one of these other discounts (not cumulative with each other):

  • Student member of a large or single-parent family: 5% discount.
  • Student with disability >33%: 5% discount.
  • Blanquerna family (student, child, sibling or partner, student): 5% discount. Anyone who has completed an official degree will be considered an Alumni.

In order to apply the discount, you must prove it with the corresponding document. Students must bring the original document in person to the Academic Secretariat, together with their identification document, for validation and application of the corresponding discount.

The deadline for submitting the supporting documentation for the 2024-2025 academic year is December 16, 2024.

And the deadline for submitting the supporting documentation for the 2025-2026 academic year is October 31, 2025.

Aules d'inormàtica

Thanks to the cross-cutting nature of their studies and the ability to develop in hybrid environments, theur professional career has ranged from advertising, journalism and audiovisual communication to information, corporate communication and entertainment. The degree in Digital Media allows for employment in a wide variety of fields.

Grup de Recerca en Pedagogia, Societat i Innovació amb el suport de les Tecnologies de la Informació i la Comunicació

Digital content manager

Responsible for managing and disseminating digital content on multi-platform channels.

graph

Digital data manager

Responsible for managing data collection, analysis and visualization in understandable formats of content aimed at the public.

fcri stock

Digital manager

Responsible for the mission of accompanying companies undergoing a transformation into digital environments.

FCRI MU Estrategia

Responsible for digital strategy

Experts in digital marketing, digital brand content and digital copywriting.

fcri stock

Expert in SEM and SEO

People in charge of web traffic on ad servers.

Imatge twitter

Online Reputation Manager (ORM)

Person responsible for acquisition, loyalty and CRM and analyst of digital assets and audiences.

Alumnes a la Graduació Blanquerna 2019

A direct link to your future career

Our work doesn't finish the moment you graduate. The Alumni department will support you to enable us to achieve an employment rate of 90% of students in the first year after graduation

State-of-the-art equipment at the student's disposal

All the services you need during your course

Faculty

Javier Albarracin Corredor

Javier Albarracin Corredor

Daniel Esparza Olivero

Daniel Esparza Olivero

Admissions calendar

The admissions process for the 2025-2026 academic year begins on November 4, 2024. After closing, pre-enrollment will remain open in those bachelor's degrees that have places available.

Admission pathways to the School's bachelor's degree studies

There are a number of different pathways for students to access a bachelor's degree at the School:

  • Successfully completed High School Diploma and University Entrance Exams. Students can access all the bachelor's degrees at the School from any of the High School Diploma options.

  • ​Foreign baccalaureate degree or high school diploma with the UNED credential. Students from education systems within the European Higher Education Area (EHEA), or those with whom the Spanish State has an agreement, and international baccalaureate degree holders, must apply to the Universidad Nacional de Educación a Distancia (UNED) to obtain the credential certifying that they meet the requirements to access university studies within the state education system. They do not have to sit the University Entrance Exams; however, without the credential they will not be able to enroll in our bachelor's degrees. The education systems that can be accessed through this pathway are: Germany, Andorra, Austria, European Schools (European Baccalaureate), International Baccalaureate, Belgium, Bulgaria, Croatia, Denmark, Slovakia, Slovenia, Estonia, Finland, France, Greece, Hungary, Ireland, Iceland, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Malta, Norway, the Netherlands, Poland, Portugal, the United Kingdom, the Czech Republic, Romania, Sweden, Switzerland, China and Cyprus.

  • ​Convalidation of foreign Baccalaureate. Students from education systems outside the European Higher Education Area (EHEA) that do not have an agreement with the Spanish State will be able to access our bachelor's degrees by presenting the convalidation of their Baccalaureate degree by the Ministry of Education of the Spanish State or the duly authorized Autonomous Communities, as is the case of the Generalitat de Catalunya. Proof of application for convalidation will be sufficient for students to enroll and begin taking a bachelor's degree course, however full enrollment is conditional on convalidation being confirmed. Bear in mind that convalidating studies can take more than three months to complete, so this process should be done in parallel with the admissions process to our bachelor's degrees. If the convalidation resolution is not obtained in the terms requested by the interested party, the results of any exams taken, or the enrollment made as a result thereof, are rendered null and void.

  • Mature student access for over 25s. All persons who are 25 years of age or older before October 1st of the calendar year in which the admission test is held may apply.

  • Access to the University by experience accreditation. Persons with professional and work experience pertinent to these studies but who do not hold an academic qualification that allows them to apply to the university through other pathways, and who are 40 years of age or older on October 1st of the academic year in which the course commences, can access bachelor's degree studies.

  • Mature student access for over 45s. Persons over 45 years of age who do not hold an academic qualification that allows them to apply to the university through other pathways, and who cannot prove professional or work experience, can access bachelor's degree studies through this pathway.
  • University studies begun but not completed. Students who have begun their university studies and wish to change their degree or their university may access a new degree via this option. At least 30 ECTS credits must be recognized for the new degree to be taken.
  • Completed university studies. If the student has previously completed any university degree, they can access all the degrees offered at the School.

Stages of the admission process

The admission process for bachelor's degree studies at the School is carried out in 4 stages:

  1. Pre-enrollment
  2. Admission test
  3. Admission resolution
  4. Enrollment

Pre-enrollment

Pre-enrollment entitles you to take part in the admission process and can be done virtually or in person.

Online pre-enrollment can be accessed from the pre-enrollment button on each bachelor's degree web page, or directly from here. You need to:

  1. Sign up on the unique registration system and create a username (if not previously obtained) and follow the instructions to completion.
  2. Make a payment of €100 (non-refundable fee for pre-enrollment rights and processing) can be made by credit or debit card, through a secure and confidential BBVA process.
  3. Upload the documentation, through the document repository, before the end date of the pre-enrollment process:
  • ID card (both sides)
  • Certificate of university admission test (PAU, CFGS...) if available at the time of pre-enrollment.

Note: For courses with more than one timetable option, admission is granted by order of conditional enrollment and persons completing enrollment in July, if a timetable choice is still available, must bear in mind that enrollment will be carried out by order of pre-enrollment.

In-person pre-enrollment can be done on-site at the School, by visiting the Student Information and Orientation Service (SIOE) and submitting the following:

  1. Provide the following documentation:
  2. Photocopy of ID card (both sides), passport or NIE residence card.
  3. Photocopy of the certificate of university admission test (PAU, CFGS...) if available at the time of pre-enrollment.
  4. Make a payment of €100 (non-refundable fee for pre-enrollment rights and processing) in cash or by credit/debit card, through a secure and confidential BBVA process.

Admission test

The Blanquerna School of Communication has its own admission tests suitable for the degrees offered and these are held once pre-enrollment is completed. Applicants who pass the admission tests will be able to access enrollment, which remains conditional upon passing the University Entrance Exams (PAU) or completing their higher education training course. The test will be in-person. It will only be taken online if the prospective student resides abroad or in another autonomous community of Spain.

The planned schedule of admission tests is:

  • Admission test Saturday, February 17 at 10.00 am.
  • Admission test Wednesday, April 10 at 5:00 p.m.
  • Admission test Saturday, May 4 at 10.00 am.
  • Admission test Wednesday, May 29 at 5:00 p.m.
  • Admission test Friday, June 28 at 10.00 am.

After this date, in the event that there are places available in any bachelor's degree course, new admission tests will be scheduled. The date of this test is assigned upon pre-enrollment and is recorded on the corresponding pre-enrollment receipt, which students can always consult in their document repository. Students who reside outside Catalonia and Andorra and have proven difficulties in taking the test in person on the assigned day may change the date or request to do so online.

The admission test for bachelor's degrees in Communication comprises:

  • Text comprehension exercise.
  • Writing test. Spelling mistakes and expression will be assessed.
  • English proficiency test (not decisive for access, solely to assign a teaching level once the degree has begun).

The admission test for the bachelor's degree in International Relations, the bachelor's degree in Global Communication Management and the double bachelor's degree in Journalism and International Relations comprises:

  • International current and basic knowledge test.
  • Subject writing in English.
  • Grammar test.
  • An oral interview regarding the candidate's experiences, academic interests and general knowledge.

All this joint information determines whether or not the candidate is admitted to the degree. The student must demonstrate an overall English level of B2 in order to be admitted to the degree in International Relations (or the double degree in Journalism) and the degree in Global Communication Management.

For bachelor's degrees in Communication, it comprises:

  • An interview (which will be recorded with the candidate's explicit consent) and a comprehension and writing exercise.

At the start of the academic year, admitted students will have to take an English level test for the degrees in Communication, which will be in-person and will serve to assign the group of the compulsory subject.

For the bachelor's degree in International Relations, the bachelor's degree in Global Communication Management and the double bachelor's degree in Journalism and International Relations, the test comprises:

  • The candidate is given an interview with a language teacher by video conference. The interview is recorded (with the candidate's explicit consent) to be reviewed later by another member of the department or by the degree coordination team, where applicable.

The interview comprises three sections:

  • In the first section, the candidate has the opportunity to provide information about themselves, such as their academic interests, knowledge of languages, activities and future goals.
  • The second section enables the interviewer to gain an understanding of the candidate's level of English and thus ensure that they have the necessary skills to conduct all the activities and tasks that comprise a university degree that is taught entirely in English.
  • The last section examines the candidate's knowledge of current affairs and internationally important events, and the reasons for studying the degree.

All this information determines whether or not the candidate is admitted to the degree. The student must demonstrate an overall English level of B2 in order to be admitted to the degree in International Relations (or the double degree in Journalism). Subsequently, students admitted through the online test who enroll in the degree will be invited to Barcelona to complete the written part of the entrance test and to finish assigning them the corresponding level of English for the first semester. The grades for the compulsory English subjects from which a student is exempt are also derived from the entrance test. Together with the written part of the English test, they also take the current affairs test to assess their knowledge of internationally important events.

Admission resolution

A few days after taking the admission test, students will be informed, via email, of the admission resolution (suitable or not suitable). In the case of being deemed suitable for admission, in the same email students will be invited to enroll during the next enrollment call according to the places available, and instructions on when and how to enroll will be provided.
The criterion used to call admitted students for enrollment in the two enrollment periods (conditional and final) is by order of pre-enrollment. It is important to bear in mind one timetable option may fill up during the (conditional) enrollment period. Admission will be confirmed as final if the student delivers the necessary documentation with their university admission test, entrance exam or CFGS, and completes final enrollment.

Enrollment

Persons admitted for enrollment can choose between two options, depending on whether or not they already have an admission pathway:

  1. Conditional enrollment
    Possibility to enroll in the degree, before having passed the PAU or the CFGS.
    Enrollment will be conditional on the presentation of the corresponding admission pathway.
    This option secures the place and allows the student to choose their timetable, in the case of courses with morning and afternoon options, while places are available.
    In the event that the student does not secure the admission pathway, the enrollment fee is refunded, and they lose their place and timetable selection. If places remain available, applicants can stay on the waiting list until September and their enrollment fee will be held, but they will no longer have a preferential timetable choice.
    If a student does not obtain the admission pathway, the fee paid will be refunded.
  2. Definitive enrollment
    Enrollment is definitive if the student already meets the requirements for admission.
    Upon enrollment, students may secure the places and timetable options available.

Note: The criterion used to call admitted students for enrollment in the two enrollment periods (conditional and final) is by order of pre-enrollment. It is important to bear in mind one timetable option may fill up during the (conditional) enrollment period. Admission will be confirmed as final if the student delivers the necessary documentation with their university admission test, entrance exam or CFGS, and completes final enrollment in July.
Note: The required documentation must be uploaded through the document repository.

Studies can be paid upfront and/or in interest-free installments. If payment by installment is selected, upon enrollment the student will have two business days to pay 50% of the total cost of the enrolled credits, using their chosen form of payment; this payment will not be taken by direct debit. The remaining 50% is split into nine monthly installments, from October to June, payable by direct debit using the bank account number provided upon enrollment. Prices are updated each academic year.

Here you can find the general enrollment conditions for studies at the FCRI.

Once payment is made, the corresponding receipt of enrollment can be viewed in the student's document repository and via the student's portal.

Foreign students

For the foreign student admission process, the following considerations and requirements must be taken into account in accordance with the prevailing regulations.

Students must apply to the Universidad Nacional de Educación a Distancia (UNED) to obtain the credential certifying that they meet the requirements to access university studies within the state education system (UNED Credential). They do not have to sit the University Entrance Exams; however, without the credential they will not be able to enroll in our bachelor's degrees.
The education systems that can be accessed through this pathway are: Germany, Andorra, Austria, European Schools (European Baccalaureate), International Baccalaureate, Belgium, Bulgaria, Croatia, Denmark, Slovakia, Slovenia, Estonia, Finland, France, Greece, Hungary, Ireland, Iceland, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Malta, Norway, the Netherlands, Poland, Portugal, the United Kingdom, the Czech Republic, Romania, Sweden, Switzerland, China and Cyprus.

Can access our bachelor's degrees by presenting the convalidation of their Baccalaureate qualification by the Ministry of Education of the Spanish State or the duly authorized Autonomous Communities, as is the case of the Generalitat de Catalunya. Proof of application for convalidation will be sufficient for students to enroll and begin taking a bachelor's degree course, however full enrollment is conditional on convalidation being confirmed. Bear in mind that convalidating studies can take more than three months to complete, so this process should be done in parallel with the admissions process to our bachelor's degrees. If the convalidation resolution is not obtained in the terms requested by the interested party, the results of any exams taken, or the enrollment made as a result thereof, are rendered null and void. For any doubts or queries about the pre-enrollment or enrollment process, please contact the admissions department/academic secretary: [email protected]

Contact us

For any doubts or queries about the pre-enrollment or enrollment process, please contact the School's Student Information and Orientation Service: [email protected].

The bachelor's degree thesis, the step prior to the labor market

The final thesis, which the student completes during the last year, consists of the production of a digital communication project with the same standards of professional projects in the sector. It is an opportunity to express personal creativity and entrepreneurial attitude, while demonstrating that the necessary skills have been acquired for incorporation into the world of work.

The thesis is written during the fourth academic year and has its own seminar. The student decides the topic and type of thesis. To write the thesis, the student can decide to do a research project or design an intervention program that will be tutored throughout the academic year by a professor-tutor specializing in that area.

The topics may be related to any of the areas of the profession and, where applicable, may also be linked to the center where the student is doing the internship or to the School's research groups.

The work will be conducted individually. Projects must be written in Catalan, Spanish, or English. In any case, the work will have to include a summary in English, Catalan, and Spanish.

There will be three grading systems and assessment times:

  • The assigned advisor will follow up on each assignment throughout the academic year. During this period, the student will be required to submit progress reports. The advisor will propose a grade based on the work conducted in the seminars and tutoring (35% of the overall grade).
  • Presentation and public defense before an examination committee made up of two professors from the department, one of whom may be the advisor. The grade will be given by consensus; if there is no consensus, each member of the examination committee will award a grade and the average (25% of the grade) will be awarded.
  • Written work: will be corrected by the professor-advisor (40% of the overall grade).
alumnes a l'edifici de la FCRI

We help you pay for your studies. A future within everyone's reach.

Find the help that best suits your needs between Blanquerna scholarships and grants, public and private grants or funding grants.
Blanquerna-URL is waiting for you!

Scholarships and grants Blanquerna

Public aid

funding

Internships, an experience to introduce you to the labor market

External internships at companies and institutions are a key part of the learning process. They are the student's initial direct contact with the professional world where they will be able to apply the knowledge gained at university. The School has agreements with more than 500 companies, where students are prepared to face the working world (TVC, Gestmusic, Massa d'Or, Minoria Absoluta, BTV, El Terrat, Lavinia, Lastor Media, etc.).

  • The bachelor's degree ensures that each student will be able to do an internship within a company in positions related to their sector.
  • Each student will have a bachelor's degree advisor who will ensure they comply with the internship's objectives and make the most of the experience.
  • In addition to the compulsory or curricular internships, students will be able to do whichever voluntary internship they want from their third year onwards.

  • Understand the professional reality of digital communication and, in a broader sense, of business communication in general, as well as certain related activities, through direct contact with companies in the sector or institutions where students will be able to integrate into work teams where they can contribute their skills.
  • Be able to communicate in the language of the sector according to the criteria and characteristics of the company or institution in which they conduct their activity.
  • Learn to integrate into a professional work team, where the training will be completed at the same time that the acquired skills will be put to use in the company or institution.
  • Start creating a network of professional contacts that can help them enter the workplace smoothly in the future.

Where can you do your internship?

Digital 433 · Dr Digital Agency · DUPLO (Digital Marketing Agency) · IDEAL Centre d'Arts Digitals de Barcelona · Lavínia. · Tech Barcelona · Verified, · Storydata · Wallapop

There are two types of external internships: curricular and extracurricular.

Curricular internships are those that form part of our curriculum: these are compulsory internships that are taken in parallel to seminar VI during the second semester of third year and the elective ones taken during the first semester of fourth year. The seminar VI professor is the advisor who will supervise the evolution of the student in their internships and guide them throughout the process. In the fourth year elective courses, the internship coordinator will appoint a faculty member to conduct a follow-up of the student. In the company, students will also have an advisor appointed by the center who will supervise their learning.

Extracurricular internships are all others that the student can do electively outside the curriculum, although they also have an exclusively training and teaching purpose and will therefore be included in the European Diploma Supplement (EDS). In all cases, the internship must be compatible with the student's class hours. Internships may or may not be remunerated, depending on the company or institution.

In the following links you will find the program of the curricular internships.

  1. Compulsory internships.
  2. Elective internships.

Students also have the opportunity to do internships abroad through different agreements with companies via programs such as Erasmus+.

The curricular and extracurricular internships are regulated by point 17 of the school's academic regulations.

The student's advisor in the school will provide students with the criteria to follow to successfully pass the internship course and the parameters for drawing up the internship report. Here is the guide to writing the report.

This must be done by contacting the School's Internship Service.

Degree accredited by the AQU (Quality Assurance Agency)

Student surveys

Faculty surveys (research and teaching staff)

Administrative and service staff surveys

Evidence relating to employer satisfaction

Job bank and careers

URL Student mobility

Gender perspective

As the European Union points out, gender equality is not only a matter of social justice but also affects the results of teaching and research. Promoting gender equality in research and innovation is one of the European Commission's commitments, and it supports the explicit integration of a gender perspective in Horizon 2020 projects. However, this recommendation is often poorly understood and misapplied. Various documents are presented here with a view to contributing to a better understanding and application of the gender perspective in teaching and research.

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